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Food Fight

Greenwich is now ground zero in grocery delivery wars. Peapod, welcome FreshDirect. FreshDirect announced Tuesday it is making its first foray into Connecticut with delivery in four Greenwich areas: Greenwich proper, Cos Cob, Old Greenwich and Riverside.

Makes a certain amount of sense to hit the pricey neighborhoods first. FreshDirect has been at the grocery delivery game since 2002, starting on Roosevelt Island and then going mega into the rest of New York City and more recently Westchester, which is getting a bigger infusion along with Connecticut startup.

FreshDirect thinks of itself as a fresher operation (4-7 days it says) with better prices, working directly with farmers and other producers (no middlemen) – not simply pulling stuff out of warehouses or off store shelves. It offers hundreds of prepared products, on premise baked goods, organic and other natural products.

I’m sure it will still have its work cut out, since Stop and Shop has made some pretty strong inroads with its operations around Connecticut the last several years.

Now there is certainly a whole cadre of people for whom this delivery stuff is heaven. How did they live without it? But I gotta tell you, I’m not there yet. As someone addicted to farmers’ markets, sticking my nose in every bin of produce – I mean I don’t even like to buy pre-packaged tills – having someone else choose food for me … I dunno.

On the other hand, if FreshDirect products are as good and as fresh as the company claims – maybe it’s just another way to get better food to more people at a decent price.

But here’s a thought — maybe somebody ought to be thinking about a FreshDirect model that targets underserved areas with discounts and bulk drop-offs and even lets them use food stamps. Greenwich can and already does buy what it needs. What about the folks who really need the access of a service like this?

Think about it.

At the Starting Gate

The problem with growing season is that it takes its own sweet time. I’m ready.  Ooh am I ready. I’m sick of apples, carrots, turnips, even potatoes and all that heavy winter stuff that you can sauce up only so many ways before it gets really old.

My garden is hitting that tipping point where I’m ready for something fresh – problem is, all those tomatoes, peppers, basil, lettuce – are about an inch high in tiny seed pots on the dining room sill (it’s a big sill).

The barometer though is the raspberries. The leaves are starting and as of Sunday afternoon, the stalks are all cut back and the ground cleared of all the winter leftovers. Raspberries right around the corner?

Hah.

Try July and a second batch in late September. We got a loooong way (and a lot of weeds) to go. And I put the snow shovels away — big mistake maybe?

Romancing the Stone

Modern leftovers -- and of course, a pizza stone.

I love pizza. I am a pizza purist. I eat thin crust, margherita pizza, preferably with fresh basil. Nothing fancy, nothing weird, nothing fundamentally fattening. I’m talking fresh mozzarella, imported parmigiano reggiano, real tomatoes. I don’t even like pepperoni. And even if I did, I wouldn’t eat it on pizza.

I don’t eat it all that much pizza – which is probably why I still think of it as special, and honestly, there’s also usually a huge salad involved. I’m a nutritionist’s dream. I eat the best takeout pizza I can find.

In the New Haven area with some of the best pizza anywhere, that generally means sending my husband tearing out to Modern Apizza. It’s not that I don’t like Pepe’s pizza, I do. It’s not that I don’t like Sally’s Apizza, I do. But I’m really not a big fan of abuse on my pizza, and Modern seems to have left that, mercifully, off it’s menu. Not so much the other guys.

Many years ago I invested in a pizza stone after equally many years resisting a pizza stone. What was I waiting for? Who knows?

I stick the stone in the middle of the oven, crank up the gas to about 500 while my husband heads out for take-out pizza. When he gets back – in go the slices; I turn off the oven, which is still super-hot; and minutes later – fresh crispy pizza.

A pizza stone absolutely is worth it. It’s not expensive and it’s great for baking and/or heating bread and a whole host of other things. And of course leftover pizza. Tastes like fresh – so go for it.

Remember though – NEVER put a stone in a hot oven. Put the stone in a cold oven and let it heat up with the oven. Let it cool down in the oven before washing. Wash with hot water and a steel scrubber. NEVER use soap.

And if I’ve offended anyone at Pepe’s or Sally’s – too bad. They should learn to be nice to their customers.

Little Bites

Honestly I don’t know what’s really happened with the New York Green Cart plan and the idea to get produce carts into under-served neighborhoods. But it certainly was refreshing to see this up in Carnegie Hill anyway.

Of course it was right next to one of those junk food doughnuts and giant sweet roll carts, and a block from a Dunkin’ Donuts, but little bites. Little bites – like one of those lovely looking grapes.

It Sure Looks Like Caviar

This Washington Post story on food fraud, on one hand doesn’t surprise me, cynic that I am. On the other hand it makes me so sad that we live in a climate where people – remember there’s people behind this stuff – have no compunction about doing it.

Whatever happened to honesty in anything?

Somehow food fraud feels so much worse, since we have to eat to survive. Are there farmers among us claiming organic heirloom tomatoes when it’s just the usual hybrid drowned-in-pesticide suspects?

An honest mistake is one thing. Fraud and crime is another. We have enough troubles in our world, and truly food is right up there with food borne illnesses, badly handled processing of all sorts, uncontrollable imports and scares and worries we haven’t even considered yet. Can someone please give us a break?

There’s Food, and then There’s Food

With two food stories in the last week that couldn’t be more different, I am reminded of the reality of what food is: absolutely essential to survival, but at the same time so intensely personal as to defy anything that remotely smacks of trend.

Personally, I subscribe to the local is best belief – with major exceptions for avocadoes, pineapple, bananas and whole host of other things from chocolate to Italian olive oil – knowing full well that there are people out there who could care less where their MacDonald’s comes from.

While some food trends are better than others, there are no truths, there are no absolutes and money matters. Big time. The Times story today on what they call the hunger-obesity paradox should stand as a sorry example of our broken food system, regardless of your personal eating preferences.

I’m not going to go on too long about how food costs have sent food equity into the tank and left us a have and have-not society on the most essential (there’s that word again) part of our being – eating. It’s despicable. I’m not talking truffles versus potatoes. I’m talking fresh spuds versus French fries and real greens in a salad versus a few sad shreds of iceberg on that Big Mac.

All that said – check out a couple of distinct notions about food:

The conundrum of Kosher in Connecticut in The New York Times, and the upcoming growing season after last year’s devastation on WSHU.

Let’s Hear it for the Pros

It’s nice to have someone remind everyone that there is still room for pros in this business.  And, without putting too fine a point on it (and REALLY trying to not be snotty) – some opinions are more valid than others. Even some professional opinions are more valid than others. We all have reviewers we trust and reviewers we take with a grain of salt. (OK – we’re cutting back on salt, so maybe something else.)

For the record – I’ve been somewhere in the food-writing/reporting constellation for more than 15 years. And – I don’t do reviews. Do I like being able to sneak around a bit to see what’s in stores and markets and what people are buying? Yeah. Is it helpful? Yeah. Do people get freaked out when I call them for a story? Yeah. Nature of the beast.

But give this baby a read — it’s by Robert Sietsema in the Columbia Journalism Review – you’ll learn a little thing or two. I did.

The Melville Model

I’m a kind of populist when it comes to food – especially how the media handle it.

Since everybody has to eat, it seems to me media entities would have way more relevancy dealing with food safety and health and affordable meals and real-life food preparation than with insanely expensive restaurants where you can’t get a reservation anyway and even if you could you would be disinclined to eat their, say foie gras.

The worst offender, in my book, is the Food Network. It staggers me that in this day and age it can justify the financial and culinary waste of things like Iron Chef. I find it impossible to watch without thinking about how many people could be fed (like in Haiti right now, let alone all the financially strapped people in our own country) for the cost of the high-end ingredients. And Oh! The waste!

Maybe someone should try a food challenge show to develop healthy meals for schools, or packagable food for emergency situations.

Sometimes you truly need a little reminder of what food’s role in society can be aside from a life necessity. The Melville Charitable Trust has harnessed food as a social change agent in a way that is at once unique and obvious. It seems to be working in their single experiment at Billings Forge in Hartford. The good news is there are lots of inquiries about it and one day you could see this replicated in other places around the nation.

You can read more about it in my story here in The New York Times Metropolitan section.

Post New Year’s Culinary Stew

A stew of food notes is what we’re talking about here.

Wooster Square Market Jan. 16, 2010

The Diehards and Newcomers

CitySeed’s first New Haven market of the winter season (oh thank you for those 45-plus-degrees!) had a hefty showing of the stalwarts on Saturday: Stone Gardens still with Brussels sprouts and some pristine garlic; greens from Starlight and 2 Guys from Woodbridge; Waldingfield Farm had some lovely potatoes.

And of course there were the – essentially — non-seasonal guys: Trinity Farm with the full compliment of milk products and butter! They don’t always have that. Four-Mile-River was happily long on eggs and the various cheese guys had plenty.

And there were some welcome newcomers: Riverbank Farm from Roxbury, an organic grower with a commercial kitchen. So aside from loads of lovely looking carrots and parsnips, they had a large selection of prepared products. Riverbank is no stranger to Westport and Fairfield and a bunch of other markets, but they’re new to Wooster Square.

And an interesting surprise – Skappo restaurant in New Haven, known for Umbrian home-style specialties, also came loaded with soups and such. It’s all going make venturing out on those cold future Saturdays a lot more worth it. Market runs first and third Saturdays of the month at Wooster Square, 10 a.m.-1 p.m.

Warming up in Fairfield

For all the thin-blooded types who have been griping (and believe, me, I’ve heard you) about the winter Fairfield market being outdoors – good news, it’s back indoors. The market is in the Warehouse at the Fairfield Theatre Company, 71 Sanford Street, but had been relegated to the parking lot these last really, really, really cold weeks while repairs were being finished. They’re finished. Market is Saturdays 10 a.m.-2 p.m.

And speaking of FTC – Play with Your Food is back for another season at FTC, as well as in Greenwich and Westport (where it began in 2003). $42 will buy you a catered lunch and readings of one-act plays plus discussion.

Changing Hands

We reported several weeks ago that Arturo Franco-Camacho of Bespoke/Sabor and formerly Roomba in New Haven had two new enterprises planned for Branford. A deal to sell Bespoke/Sabor was underway at the time and was completed as of the end of the year. Bespoke and Sabor have new owners, new chef – all with histories in the Max Group (and elsewhere). Check out the website for the particulars. End of an era for New Haven, but as we reported – the three food carts ain’t going anywhere.

A Little Angst with Your Tarte?

Guess I’m not the only one wringing my lettuce leaves over what I ought to be eating. And the right way to produce whatever it is that I finally DO decide that I ought to be eating. (See my last post)

The L.A. Times laments the shootout over local food versus, well, everything else. Sound familiar?

The New York Times a couple of weeks ago looked a the notions that plants have senses like – gulp — animals, know how to fight off interlopers and in general are truly … alive.

Aw geez – now what do we do?

Here’s the thing everyone seems to be forgetting. Eating ain’t optional. You don’t eat, you die. Now you can be eating organic vegetables only, or you can be eating McDonald’s. Same deal – you don’t eat, you die.

Here’s another thing everyone seems to be forgetting. Fun. Whatever happened to enjoying what you’re eating? Oh that’s right, we’re supposed to eat what’s good for us and things that were produced properly are morally acceptable, etc, etc, etc. What? No one told you it can all be one and the same.

I went to a small dinner party recently. The first course was potato, leek and asparagus soup. There were two torta rusticas made with chard – one with cheese and the other with non-dairy substitutes like soy cheese for the lactose intolerant folks among us (no vegans), broiled swordfish, beets with a touch of orange, a simple green salad served with whole wheat baguettes. And I contributed a pear tarte Tatin for dessert and a quick whipped cream was produced.

But the evening was friendship and catching up and debating (though not solving) all the troubles of the world. Did anyone care that the potatoes, leeks, greens, chard and just about everything else were probably from California via the grocery store and the asparagus pretty much had to be from some other country? Or that swordfish is usually on the top of the worry-about-mercury list? No. Was the meal unhealthy? No.

Culinary pleasures come in many packages, and this one came with people and wine and opinions. And a touch of pear tarte Tatin – featuring precisely zero local ingredients — never hurts. Crust is adapted from Gourmet and the filling from The New York Times many, many years ago.

Pear Tarte Tatin

Crust

1¼  cups all-purpose flour

1 teaspoons sugar

¼ teaspoon salt

1 stick cold unsalted butter, cut into ½-inch cubes

3 tablespoons ice water plus more as needed

Whisk together flour, sugar, and salt in a bowl (or pulse in a food processor). Blend in butter with your fingertips or a pastry blender (or pulse) just until most of mixture resembles coarse meal with some roughly pea-size butter lumps. Drizzle ice water over mixture and gently stir with a fork (or pulse) until incorporated.

Squeeze a small handful of dough: If it doesn’t hold together, add more ice water 1 tablespoon at a time, stirring (or pulsing) until just incorporated, then test again. Do not overwork dough, or pastry will be tough.

Turn out dough onto a lightly floured surface and divide into 4 portions. With heel of your hand, smear each portion once or twice in a forward motion to help distribute fat. Gather dough together, with a pastry scraper if you have one, and press into a ball. Form into a disk. Wrap in plastic wrap and chill until firm, at least 1 hour. Dough can be chilled up to 1 day (it will freeze pretty well for a couple of weeks). Let stand at room temperature 20 minutes before rolling out.

Filling

7 firm, red Anjou pears, peeled, halved and cored

Fresh lemon juice

¾ cup sugar

4 tablespoons unsalted butter, cut in small pieces

Crust (above)

Preheat oven to 375 degrees. Position rack in bottom third of oven. Squeeze lemon juice on pears. Set aside.

Place sugar in a 11-inch cast iron skillet or tarte Tatin pan over low heat. When some of the sugar begins to melt, begin stirring with a wooden spoon until all of the sugar is melted and begins to turn a pale golden color.

Remove pan from the heat. Arrange pear halves in the pan spoke fashion, cut side up, with the narrow end of the pears toward the center, as close together as possible. Fill in the center with the remaining pears.

Scatter butter over the pears. Place pan over medium heat. Cook until the sugar turns a deep caramel color and the juices released from the pears are nearly evaporated, about 20 minutes.

While pears cook, roll the dough into circle about 2 inches larger in diameter than pan. Lift and lay over the pears, tucking the edges into pan around edges of pears. Bake until the crust is golden brown, about 25 to 30 minutes. Remove from oven and set aside for 10 minutes.

Run a small, sharp knife around the edge of the tarte to loosen. Place a large plate or platter over the skillet. Holding the plate and skillet together using 2 kitchen towels, carefully but quickly invert the tarte onto the plate. You may need to do a bit of re-assembling. Cut into wedges and serve with whipped cream or crème fraiche if desired. Eight servings.